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New Market Locator features released in July 2016

New Market Locator features released in July 2016

New Market Locator features released in July 2016

New Market Locator features released in July 2016 (v.11)

  • Brand new analytics feature – distribution graphs for Basic layer by Age, Gender in selected area on map

MLanalytics

  • Enriched campaign report – clicked & sent time distributions by hours

MLbyHours

  • New template editor with easier merge tag use for inserting discount coupons and shorten URL

MLurl

  • Campaigns can be edited – increase the bid, budget or duration of your campaign
  • Possibility to stop campaigns before the send date

 

Planned Fall 2016 (v.12):

  • Analytics for further data layers – distribution graphs for any filtering criteria (i.e. number of visited countries, iOS vs. Android) in selected area on map
  • Location comparison analytics (i.e. number of students in downtown versus in campus during a weekend)
  • A brand new communication channel
  • Significant increase in number of potential customers via another connected mobile operator
  • Automated billboard purchasing

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